Choose a domestic market that is not the U.S. than your other market is required to be the U.S.

Domestic market

Design a minimum 150-word New or Product Refresh Product Launch Plan in Microsoft®Word. The product launch plan will be for two markets:

U.S. and one international market. Domestic market generally means the market where the company headquarters are located.

If you choose a domestic market that is not the U.S. than your other market is required to be the U.S. Compare your product/service to at least one other competitor.

This can be a product/service that is used by a team member in their individual assignment.

The competitor does not need to be in both markets, you can have two different competitors, one for each market. .