Define Value Consciousness

purpose of the discussion this week is to develop the questions that you will be using for your comprehensive essay due near the end of the class. Briefly explain why the question will be appropriate for your essay. After identifying the question, the explanation should be no less than 100 words.

2. Define Value Consciousness and explain how it relates to providing a service and competitive advantage. Compare and contrast two examples from either food service or lodging retreats.

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