HW#2 – Comparison Shopping & Country PESTS Infographic 75 Points OVERVIEW: As a product developer, there are 2 keys points to successful product lines – know your customer (target market)….
Paper about a high profile manager (one of the eleven CEOs listed below)
You will be required to turn in a 5 page research paper about a high profile manager (one of the eleven CEOs listed below). Please include information about this person’s personal and professional background, management style and skills and research about why this person is (or is not) such an effective manager/leader. Please also address his/her display of social responsibilities, ethical practices and any supported regulations. You should utilize at least three articles dated from 2008 to present as references.
You may pick one of the following high profile CEOs as the topic of your paper (pictures on the left):
- Meg Whitman (Hewlett Packard/eBay)
- Eric Schmidt (Google)
- Antonio Reid (Epic Records)
- Brenda C. Barnes (Sara Lee)
- John T. Chambers (Cisco Systems)
- Andrea Jung (Avon)
- Gary Kelly (Southwest)
- Kenneth C. Frazier (Merck & Co, Inc)
- Elon Musk (Tesla Motors, and SpaceX)
- Bob Iger (Disney)
- Blake Mycoskie (Toms)
Your paper should contain the following:
- Title page
- An introduction
- 5 pages (double-spaced, APA approved font) of cited research in APA format. You should access the online library and use only articles that you find there.
- A conclusion
- Reference page in APA format (Including at least three articles on management dated from 2008 to present)
General APA Guidelines for this paper:
Your APA paper should be typed, double-spaced on standard-sized paper (8.5\” x 11\”) with 1\” margins on all sides. You must use an APA approved font. Include page numbers top flush right of each page. Title page in APA 7th edition format, and an APA formatted Reference page
Major Paper Sections
Your paper should include three sections: the Title Page, Main Body, and References. An Abstract in not necessary for this paper.
The title page of your paper should contain the title of the assignment, the author\’s name (your name), and the institutional affiliation (Keiser University), and course code.
TITLE OF YOUR PAPER/CASE ASSIGNMENT
Type the title of your case assignment in upper and lowercase letters centered in the upper half of the page. All text on the title page, and throughout your paper, should be double-spaced.
Beneath the title, type your name: first name, middle initial(s), and last name.
Beneath your name, type the institutional affiliation (Keiser University), and then the course code the line below.
BODY OF PAPER
Begin the body of your text by typing in your full title on the top of the page. The title must be centered. This is a [Level 1] Heading Then press the enter key once, change your alignment to left and begin typing. Each paragraph must be indented by ½ inch. The body of your paper should be 3-5 pages in length.
The References page is the last page on your paper. This should be a new page and the word “References” should appear at the top of the page. The title should also be centered. This is a [Level 1] Heading
- Only include works used in paper on your works cited page.
- Each work should be listed alphabetically by last name.