Strategic Business

Group Case Analysis 1

Complete a case analysis of ABC Company (your instructor will assign the specific company for the case analysis at the beginning of Module/Week 4) in the case section of the text (<link is hidden> Case Number 1).

A formal, in-depth case analysis requires you to utilize the entire strategic-management process. Assume your group is a consulting team asked by ABC Company to analyze its external/internal environment and make strategic recommendations. You will be required to make exhibits/matrices to support your analysis and recommendations. The case analysis must encompass 10–12 pages plus the exhibits/matrices, cover page, and reference page. The cover page must include the company name, your group name, and the date of submission.

The completed case must include:

Introduction

Executive Summary
Vision Statement
Mission Statement
Current Objectives
Current Strategies
External Analysis

SWOT Analysis- Brooke Lowe – 1 page
Porter’s 5 Forces- Brooke Lowe -1 page
Internal Analysis

Financial Ratio Analysis
Balance Score Card
Strategy Formulation

Proposed Alternative Strategies
Recommended Strategies

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