Al Ahlia Hotels & Resorts: Success in the Long Run
The annual board meeting is less than a month away and Omar is struggling to perfect his strategy for achieving long-term success and sustainable growth for Al Ahlia Hotels and Resorts. As a 4 star hotel chain, Al Ahlia has had a profitable run since its inception in 2005. Customers appreciated the resort’s modern day design combined with elements from the Arabic culture and favored it over the competitors due to its convenient location and state-of-the-art facilities. The hotel chain currently has two fully functioning resorts in Al Ain – Al Ahlia Grand and Al Ahlia Pearl. The management is also in the final stages of negotiating a deal to build its third extension, Al Ahlia Gold, in….